Top Tips To Provide A First-Class Service For Your Customers
Customer service has never been more important. Today, more than 90% of consumers read reviews before making a purchase or contacting a company. Customers rate businesses on the service and experience they provide, as well as the quality of products and services. In this guide, we’ll explore some effective ways to ensure you deliver a first-class service for your clients.
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One of the most significant contributors to good customer service is responsive, helpful support. Most of us have been in a situation where we’ve been put on hold listening to instrumental tracks for hours or we’ve waited for days to hear back after sending an email inquiry. Waiting around and wasting time is frustrating for customers and it affects brand reputation and image. It is hugely beneficial to ensure that your clients have access to responsive customer support. If you operate phone lines, make sure that there is somebody there to take calls or provide additional information about where customers can go to get help outside of normal working hours. It’s also a great idea to add a live chat or instant messaging feature to your website. If you have social media accounts, check your messages regularly and respond to comments and questions promptly.
Delivery and payment options
Consumers today are used to having a choice when it comes to the way they shop, how they pay and how their products reach them. If you’re not offering a diverse range of payment and delivery options, there is a chance that you could lose out to rivals. A virtual point of sale system enables businesses to accept orders from anywhere, and you can also add features to your site to allow customers to order at the touch of a button without entering their card details every time. You can also offer delivery methods to suit all budgets and preferences. One way to promote customer loyalty and fend off competitors is to offer an annual delivery package for a fee. Once the client has paid the fee, they can access free delivery all year-round, for example. This will encourage them to buy from your business more frequently and they may also encourage their friends and other shoppers to do the same.
Loyalty and rewards
Many businesses go all-out to try and impress new customers but it’s actually much easier to market products and services to existing clients. Rewarding loyalty is likely to increase the chances of keeping hold of customers but it can also encourage clients to spread the word. If you take good care of your best customers, they will share their experiences, leave positive reviews and tell friends and family members to choose you over your rivals.
Adding value for your customers is an excellent way to set your business apart. Some consumers are looking for the lowest prices, but most customers will look for value. You can enhance value by using high-quality materials, adding features and perks and providing additional services. If your customers order products online, for example, you could consider offering a wrapping service or the option to personalize a gift or include a card.
Customers are more likely to leave and read reviews than ever before, and online feedback carries a lot of weight. For business owners, it is crucial to provide a first-class service. Take these tips on board to attract 5-star ratings.